SCHEDULE

🗓️ Friday, September 5 — Bourbon. Cigars. Culture.

Start your day exploring Bourbon City at your own pace from 10:00 AM to 2:00 PM. Enjoy curated suggestions for tours, tastings, and attractions that highlight Louisville’s bourbon heritage and vibrant culture.
BUY TICKETS HERE
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🥃 Cigar Etiquette 101 & Bourbon Education Day Party

From 2:00–7:00 PM at River City Cigars, sharpen your cigar knowledge, learn pairing techniques, and enjoy premium bourbon education—sponsored by John Lee Hooker Bourbon. The vibe is elevated with a live DJ, great company, and a lively day party atmosphere. VIP guests enjoy reserved seating and exclusive bourbon tastings.

🎶 Smoke Chella Festival: KY Edition (VIP Event)

From 9:00 PM–2:00 AM, Noble Funk and the Smokeasy Mobile Lounge transform into a festival experience with live music, fashion, bourbon, cigars, artisan vendors, and a high-energy crowd. This is a VIP & VIP+ exclusive event.

📅 Schedule:

• 10:00 AM – 2:00 PM – Explore Bourbon City (Self-Guided Experience)

• 2:00 PM – 7:00 PM – Cigar Etiquette 101 / Bourbon Education Day Party — River City Cigars (Sponsored by John Lee Hooker Bourbon)

• 9:00 PM – 2:00 AM – Smoke Chella Festival: KY Edition — Noble Funk / Smokeasy Mobile Lounge (VIP & VIP+ Only)

BUY TICKETS HERE

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